Apart from on-site and off-site SEO, technical SEO has more involvement with optimization tweaks that can ensure effective SEO for small business websites. This article highlights 3 useful tools of technical SEO.
How SEO can help your business
1. Screaming Frog
This tool is very effective in SEO as it can crawl multiple aspects of a single domain that can help you in the procedure of technical SEO. Initially, it can help with implementing on-page SEO by finding duplicate page descriptions and titles. Furthermore, Screaming Frog helps to examine URL structures and it helps to determine the errors in the website.
2. Google Webmaster Tools or GWT
GWT is a technical SEO tool that can pinpoint pages or 404 errors on the website that cannot show up to the visitors of your website. So, when the marketing performance of the website is becoming hampered, it becomes necessary to locate the errors as well as redirect the 404.
On the other hand, GWT helps to check the file of Robots.txt (files on websites that can prevent search engines from page listing in search results). Hence, the analysis of GWT is important to ensure that important pages of your website are not being blocked by search engines.
3. Website Grader
The free dashboard of Website Grader is helpful to enter the subdomain or root domain for analysis. Hence, if you want to assure effective SEO for small business websites, you can analyze full reports of the website domain performance with the help of this tool.
This report helps to show the site metrics in different categories, such as-
● SEO
● Security
● Performance
● Mobile
4. Page Speed Insights of Google
Faster time of page loading can help to improve the webpage rankings and make the experience of the website better for visitors. The Page Speed Insights Tool of Google helps to analyze the site speed of a specific page along with user experience with site speed.
Are you looking for experts who can guide you in using tools for effective SEO for small business websites? Then you can contact us today!
